The ASEAN Organic Cosmetics Market Continues To Grow Owing To the Increasing Consumerism towards Environment-Friendly Cosmetics That Are Good For the Skin Too


The term organic cosmetics refers to all-natural cosmetics that are made without using synthetic materials or chemicals. These cosmetics may be made in any desired form such as lotions, body oils, creams, eye shadows, and lipsticks, or other similar products. Natural skincare utilizes all natural products with organic ingredients. Much of today's modern literature discusses organic products, which can consist of organic roots, leaves, flowers, and herbs.

Today consumers have several options when it comes to natural organic cosmetics. Some organic cosmetics are made from ingredients that grow naturally; these organic makeup products are called organic fair products, and they do not contain synthetic preservatives, fragrances, colors, or dyes. Some companies make organic cosmetics that are certified organic cosmetics, and these organic cosmetics are available for sale at retailers specializing in organic cosmetics. Companies producing organic cosmetics also produce natural makeup foundation, eye shadow, blush, bronzers, lip gloss, and other facial makeup. Many companies with organic cosmetics also produce organic baby products.

The market expansion of ASEAN organic cosmetics is attributed to the increasing production of organic ingredients owing to the wide availability of resources and this is enhancing the growth of the ASEAN organic cosmetics market. According to the report published by Foreverest Resources Ltd. in 2018 October, the organic and natural personal care market is estimated to reach approximately US$ 20 billion by 2022, and the main growth is coming from the Asia Pacific region. Moreover, the increasing consumerism towards environment-friendly products is also driving the growth of the ASEAN organic cosmetics market.

It is important to understand that some cosmetic companies claim that they are selling all-natural organic cosmetics. However, this term is usually used loosely and is not defined by any regulatory agency in the world. Instead of selling all-natural organic cosmetics, a cosmetic company could be selling a formulation of low-grade fragrance oil, along with a few sunscreens and a couple of wrinkle removers. Another way that manufacturers can describe organic cosmetics is by using the word green on their packaging. These factors along with the hog price of the organic cosmetic products are negatively affecting the growth of the ASEAN organic cosmetics market.

Owing to the increasing expansion of salons and various skin specialty clinics in the region, Asia Pacific is exercising significant demand in the ASEAN organic cosmetics market. For instance, according to the Indian Beauty & Hygiene Association, there are more than 61,000 beauty salons in Indian towns that have over one million population. And according to L'Oréal S.A., L'Oréal's Professional Products Division in India include around 170,000 hair dresser partners that are operating in more than 45,000 salons. These factors have resulted in several industrial developments in the ASEAN organic cosmetics market. For instance, in November 2019, The Estée Lauder Companies acquired Have & Be Co. Ltd., which is the parent organization of Dr. Jart+ along with the male grooming brand called Do The Right Thing.

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