The Pregnancy Pillow Market to Grow with Rising Birth Rate around the World


A pregnancy pillow or maternity pillow is a specially designed to suit and support the changing contours and curves of the body during pregnancy. These pillows make sleeping comfortable during pregnancy by providing support to various sleeping positions. The body weight during pregnancy tends to put pressure and stress on the legs, hips, neck, and back. Thus, a pregnancy pillow is very useful in the later stages of pregnancy when sleeping in a normal position becomes very challenge. During pregnancy, doctors recommend women sleep side-ways for better blood circulation, but it can be uncomfortable due to the growing belly.

Thus, pregnancy pillow or maternity pillow is required to sleep side-ways comfortably and helps enhance blood circulation. These pillows can be used behind the back, between knees, or under the abdomen to relieve pressure and discomfort. Thus, the pregnancy pillow market is witnessing a significant growth due to increasing birth rate around the world. Birth rate indicates the number of live births occurring during the year, per 1000 population estimated at midyear. For instance, the current birth rate for U.S. in 2021 is 12.001 births per 1000 people, a 0.09% increase from 2020. The birth rate for U.S. in 2020 was 11.990 births per 1000 people, a 0.09% increase from 2019.

The birth and post-date pregnancy rates overall are expanding consistently and this is required to assume a significant part in the development of the pregnancy pillow market. The rising infiltration of pregnancy pillow in both created and creating economies bringing about expanding interest for pregnancy pillow around the world. Besides, expanding mindfulness among individuals about the wellbeing of pregnancy pillow, for example, ease blood course, agreeable, better rest, eco-accommodating, forestalls body torments, and so on, is another factor animates the pregnancy pillow market development. C-formed pregnancy pillows are sensible for the women napping on one or the other side.

Market players are centered around dispatching new and inventive items in the market to fulfill the expanding need for pregnancy pillows. For example, in March 2019, Xtreme Comforts dispatched another pregnancy body pillow to make the nine months of constant consideration and exertion a more agreeable encounter. The new pregnancy pillow was an expansion to the organization's line of top caliber, grant winning bamboo pillows. A pregnancy body pillow is intended to help the changing forms of the body to make resting an agreeable encounter. It is a restorative pillow that gives arrangement, steadiness, and solace vital for help with discomfort and quality rest during pregnancy.

Notwithstanding, the significant expense of the superior pregnancy pillow is probably going to limit the pregnancy pillow market development.

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